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Live Webinar - Learn the Basics of Google Ads

Dec
2
2026
Wed, Dec 2 2:00 PM to 3:15 PM
Online
Facilitated by Houston SBDC
Topic: Marketing and Sales

If you’ve ever wondered how to get your business in front of the right people at the right time, Google Ads is the answer. This live webinar walks you through the essentials of launching ad campaigns that actually work, without wasting money or getting lost in the tech. Whether you're brand new to ads or looking for a smarter start, this session gives you the tools to reach more customers, set real goals, and measure what matters.

Highlights:

  • How to create your Google Ads account and set up a campaign step-by-step
  • What makes a great ad and how to write one that gets clicks
  • How to choose, refine, and manage your keywords
  • Using ad extensions to improve visibility and engagement
  • How to measure success with reports and clear goals
  • Connecting Google Ads with Analytics and other tools to see the full picture

This live webinar is designed for small business owners and entrepreneurs launchings ads for the first time or who want to understand how Google Ads work.

Speaker:

      Maria Elena Duron, Marketing Strategist & Coach, Trainer, Speaker, Smart Brand System

Maria Elena Duron specializes in helping small business owners turn their online presence into a visibility engine. She focuses on the Google tools that matter: SEO, Google Business Profile, Google Ads, Search Console, and AEO (Answer Engine Optimization).

Known for her engaging, practical workshops, Maria Elena delivers high-energy sessions packed with real-world tactics that help local service providers, brick-and-mortar businesses, and online brands stand out, attract the right customers, and grow sustainably.


It is imperative to add centeric@ic.sbdc.uhbauer.org and no-reply@zoom.us to your approved senders' list to be able to receive event confirmations and links.

Only live attendees will receive a copy of the recording after the webinar. If you miss the session, the recording will not be shared.


Fee: No Cost

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