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Live Webinar - Enhancing Customer Engagement with AI: Personalization and Predictive Analytics

Nov
12
2026
Thu, Nov 12 1:00 PM to 2:00 PM
Online
Facilitated by Houston SBDC
Topic: Technology

From email to ecommerce, AI is now the engine behind deeper personalization. Learn how to use AI to create tailored experiences, anticipate needs, and drive conversions without guesswork. Participants of this live webinar will receive a downloadable Customer Engagement Checklist.

Highlights:

  • How AI tools personalize experiences at scale
  • Using customer data to predict behavior and drive timing
  • Ethical use of personalization in small business
  • Integrating AI into CRM and content delivery
  • Boosting retention and conversion with minimal manual work

This live webinar is intended for marketing managers, small business owners, and service providers who want deeper engagement with their audience without spending all day in their inbox.

Speaker:

      Maria Elena Duron, Smart Brand System, Marketing Strategist & Coach, Trainer, Speaker

Maria Elena Duron specializes in helping small business owners turn their online presence into a visibility engine. She focuses on the Google tools that matter: SEO, Google Business Profile, Google Ads, Search Console, and AEO (Answer Engine Optimization).

Known for her engaging, practical workshops, Maria Elena delivers high-energy sessions packed with real-world tactics that help local service providers, brick-and-mortar businesses, and online brands stand out, attract the right customers, and grow sustainably.


It is imperative to add centeric@ic.sbdc.uhbauer.org and no-reply@zoom.us to your approved senders' list to be able to receive event confirmations and links.

Only live attendees will receive a copy of the recording after the webinar. If you miss the session, the recording will not be shared.


Fee: No Cost

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SBDC SPONSORS:

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